Lookalike Audiences

Defintion:
Lookalike Audiences are an effective marketing instrument utilized by advertisers on platforms like Facebook, Google, and LinkedIn to discover new customers who exhibit characteristics similar to their existing customers or followers.

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Sales Cycle

The process that companies go through when selling a product or service to a customer.
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Warm Call

A Warm Call is a call to a potential customer who already has initial information about the product and/or the service offered through previous contacts
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Sales Representative (Sales Rep)

A Sales Rep is someone whose job is to sell products/ services.
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